Support Guide: How to Add Google Analytics to Servv and Monitor Traffic

This guide explains to integrate Google Analytics with Servv to track visitor activity and monitor site performance.

By completing this setup, you will be able to:

  • Track visitor traffic
  • Monitor user engagement
  • View real-time activity
  • Analyze performance trends

Prerequisites

Before starting, ensure you have:

  • A Google account
  • Access to your Servv dashboard
  • A live website with Servv widget embedded

Step 1: Create a Google Analytics Property

Go to Google Analytics then click Start Measuring Enter Account Name (e.g., Your Business Name) and Click Next

Servv

Create Property

  • Property Name → Example: Servv Tracking
  • Time Zone → Your region
  • Currency → Your preferred currency Click next

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Business Details

Select:

  • Industry Category → Choose any relevant option
  • Business Size → Select based on your company size Click Next

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Business Objectives

Select any of the following (recommended):

  • Generate leads
  • Drive sales
  • Understand web/app traffic
  • View user engagement (You can select multiple options) Click Create

Servv

Step 2: Add a Web Data Stream

On the “Start collecting data” screen Click Web

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Set Up Web Stream

Enter the following details:

Website URL → Enter the page where your Servv widget is displayed Example: https://yourwebsite.com/events Stream Name → Example: Servv Widget

Enhanced Measurement

Keep Enhanced Measurement ON (default) This automatically tracks: Page views Scrolls Clicks User interactions

Servv

Click Create and continue

Step 3: Copy Measurement ID and Add to Servv

After creating your web data stream, you will see the Data Collection screen with your created stream listed.

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Open Web Stream Details

Click on the stream name this will open the Web Stream Details page

Copy Measurement ID

In the Web Stream Details screen: Find Measurement ID Format: G-XXXXXXXXXX Copy the Measurement ID

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Add Measurement ID in Servv

Login to Servv dashboard Navigate to: Integrations → Google Analytics

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Paste the copied Measurement ID then click on connect Click Save

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Step 4: Verify Integration

Real-Time Testing Open your website page where the widget is visible Go to Google Analytics

Navigate to: Reports → Realtime Expected Result: You should see at least 1 active user (yourself)

Servv

Your Servv widget is now connected to Google Analytics Tracking will start automatically No manual code installation is required

Viewing Analytics Data

Once data starts flowing, you can monitor: Key Reports Realtime → Live users Engagement → Pages & Screens → Page views User Acquisition → Traffic sourc

Notes

Make sure you select the correct stream Measurement ID must start with G-

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